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Trending
  • Goldman Sachs Wildly Misses the Mark on 2024 Recorded Music & Streaming Revenues—Downgrades Forecast After A ‘Marked Slowdown’ and Streaming Plateau
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Branding & Advertising

Post Malone partners with TC Restaurant Group for his own Nashville Broadway venue

Post Malone to Open Venue on Nashville’s Lower Broadway—Move Over Morgan Wallen

Ashley King
June 3, 2025
Post Malone ANC headphones for the music campaign

Sony Taps Post Malone to Launch Latest Noise Canceling Headphones

Ashley King
May 15, 2025
Taco Bell vinyl record club

Taco Bell Launches ‘Feed the Beat’ Vinyl Record Club

Ashley King
May 15, 2025
TikTok attempts to soothe nervous advertisers

TikTok Soothes Nervous Advertisers—Says It’s ‘Confident in the Future’

Ashley King
May 7, 2025
7-Eleven Green Day Slurpee flavor

7-Eleven Is Now Serving Music Sponsorships — Green Day Slurpee Tie-In the Latest

Ashley King
May 6, 2025
 
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Google stunned by antitrust decision in search monopoly case

Google Stunned by Judge’s Decision in Search Antitrust Case

Ashley King
August 5, 2024
Photo Credit: Pawel Czerwinski Google is stunned by a federal judge’s ruling that the company has violated US antitrust law with its search business. On Monday, August 5, Judge Amit Mehta of the US District ... Read More...
OnePlus Lordi song

OnePlus Commissions Finnish Metal Band Lordi to Write a Song About Its Latest Phone

Ashley King
August 5, 2024
Photo Credit: One Plus x Lordi Finnish heavy metal band Lordi makes a song about the latest OnePlus phone, the Nord 4 — like the phone, it’s ‘Made of Metal.’ OnePlus teams up with Finnish heavy metal band Lo... Read More...
artist merch strategy with merch cat

Live Shows Are Where the Artist to Fan Connection Is Strongest — And Great Merch Strategies Can Seriously Boost Touring Income

Vanessa Ferrer
July 31, 2024
Photo Credit: Merch Cat Live shows are where some of the greatest opportunities lie to capitalize on the artist/fan connection and drive home merch sales. The following was created in partnership with Merch ... Read More...
RZA Irving Azoff Iconic Artists Group Wu-Tang Clan

Irving Azoff’s Iconic Artists Group Partners With RZA To Expand the Wu-Tang Clan’s Legacy

Ashley King
July 30, 2024
Photo Credit: Gage Skidmore / CC by 3.0 Wu-Tang Clan’s RZA has partnered with Irving Azoff’s Iconic Artists Group and LL Cool J’s Rock the Bells to ‘expand and expound’ on the hip-hop collective’s music, bran... Read More...
ticketmaster shazam integration

Ticketmaster Scores Shazam Integration, Taps Meghan Trainor, NIKI, and the Peach Tree Rascals for Concert-Discovery Campaign

Dylan Smith
July 10, 2024
Ticketmaster has announced a tie-up with Shazam and launched a 'Music Finds You' ad campaign featuring NIKI, Meghan Trainor, and the Peach Tree Rascals (pictured). Photo Credit: Ticketmaster Ticketmaster has ... Read More...

Pusha T Joins Pharrell Williams As Newest Louis Vuitton Brand Ambassador

Ashley King
July 8, 2024
Photo Credit: Louis Vuitton Pusha T is joining Pharrell Williams as a brand ambassador for luxury brand Louis Vuitton. Pusha T made his debut at two fashion shows in Paris over the weekend. Louis Vuitton say... Read More...
Meghan Trainor Royal Caribbean

Meghan Trainor Officially Named ‘Godmother’ by Royal Caribbean — This Deal Definitely Pays Better Than Streaming

Ashley King
July 7, 2024
Photo Credit: Meghan Trainor for Royal Caribbean Royal Caribbean announces Meghan Trainor as the ‘Godmother’ of their latest vacation cruise, Utopia of the Seas. The three-night celebration starts July 15, wi... Read More...
pharrell williams

Louis Vuitton and Pharrell Williams Face Trademark Infringement Suit Over $565-Per-Pair ‘Pocket Socks’

Dylan Smith
June 28, 2024
A live performance from Pharrell Williams, who, along with Louis Vuitton, is facing a trademark infringement suit from Pocket Socks. Photo Credit: Shawn Ahmed Louis Vuitton and Pharrell Williams can’t be “Hap... Read More...
Amazon Megan Thee Stallion

Amazon Taps Megan Thee Stallion for Prime Day Blowout Ad, Complete with An Original Song

Ashley King
June 25, 2024
Photo Credit: Amazon Amazon partners with Megan Thee Stallion for a Prime Day blowout ad, complete with an original song and music video for the sale’s tenth anniversary. On Tuesday, June 25, Megan Thee Stal... Read More...
spotify creative lab

Spotify Launches In-House ‘Creative Lab’ Marketing Agency, Preps Generative AI Adverts

Dylan Smith
June 14, 2024
Spotify has officially launched a 'Creative Lab' in-house marketing agency, and Aperol is said to have signed on as a client. Photo Credit: Jannis Lucas Spotify has officially launched “Creative Lab,” an in-h... Read More...
my spotify

Get Ready for a Major ‘My Spotify’ Ad Campaign — Sponsored Social Posts, Billboards, and More Are Hitting Key Markets

Dylan Smith
June 12, 2024
According to this New York City advert, 'My Spotify' knows longtime user Bella better than her therapist does. Photo Credit: Spotify Buckle up for a serious “My Spotify” marketing initiative. As it reportedly... Read More...
Sabrina Carpenter espresso

Sabrina Carpenter Announces ‘Espresso’ Ice Cream — Just in Time for Summer

Ashley King
June 11, 2024
Photo Credit: Sabrina Carpenter Sabrina Carpenter announces a sweet collaboration with Van Leeuwen on June 8 following the success of her hit summer jam, ‘Espresso.’ Still hot off the success of her hit sing... Read More...
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